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Marketing Manager II

Philadelphia, PA

  • Corporate & Field Support

  • Salaried

Job Description

Field Marketing Manager for the East Region is responsible for implementing and executing marketing programs which support base business growth, client retention and improved profit margins within the assigned East Region districts. Leads and supports all critical business initiatives including sales growth, market penetration, customer and client retention, consumer engagement, improved margins and market share for their accounts.

Job Responsibilities

Base Business Growth

  • Responsible for executing and implementing base business growth programs and strategies to improve participation and customer satisfaction. Ensures all promotions, applicable sales enablers and other initiatives are implemented across the accounts.
  • Responsible for driving change, with focus on the culinary and hospitality excellence to drive customer participation and satisfaction.
  • Works with RVP, VPO, District Managers and operations team to develop location specific plans to drive innovation and tracks the results.
  •  Interacts with client and maintains effective client and customer relations at all levels of the organization.
  •  Looks for opportunities to implement new innovations, technology solutions, products and services which support sales growth and client retention.
  • Ensures participation in Voice of the Consumer (VOC) and presents results at team meetings and CBRs 

Team Development:

  • Manages in unit marketing managers and marketing champions in their locations
  • Ensures necessary training and support are provided to the account(s) and that standards are fully executed resulting in sustainable growth in sales, customer satisfaction and increased profits.
  • Works collaboratively with all Field Marketing Managers and the broader Field Marketing team

New Sales and Account Retention:

  • Participates in the contract re-bid/extension process for their account.  Assists Growth team with new and proactive retention efforts
  •  Works collaboratively with the Operations Teams to develops CBRs, case studies and “tour ready” locations

Travel Requirement: 70%

Qualifications

  • Strategic Thought Leadership, Process Management, Financial Analysis, Written Communication, Social Media Marketing, Negotiation Skills, Presentation Skills, Financial Acumen, Collaboration.
  • The successful candidate will possess a bachelor’s degree from an accredited college or university. 

Education

About Aramark

Our Mission

Rooted in service and united by our purpose, we strive to do great things for each other, our partners, our communities, and our planet.

At Aramark, we believe that every employee should enjoy equal employment opportunity and be free to participate in all aspects of the company. We do not discriminate on the basis of race, color, religion, national origin, age, sex, gender, pregnancy, disability, sexual orientation, gender identity, genetic information, military status, protected veteran status or other characteristics protected by applicable law.

About Aramark

The people of Aramark proudly serve millions of guests every day through food, facilities, and uniform services in 19 countries around the world. Rooted in service and united by our purpose, we strive to do great things for each other, our partners, our communities, and our planet. We believe a career should develop your talents, fuel your passions, and empower your professional growth. So, no matter what you're pursuing - a new challenge, a sense of belonging, or just a great place to work - our focus is helping you reach your full potential. Learn more about working here at http://www.aramarkcareers.com or connect with us on FacebookInstagram and Twitter.

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