Aramark (NYSE: ARMK) is in the customer service business across food, facilities and uniforms, wherever people work, learn, recover, and play. United by a passion to serve, our more than 270,000 employees deliver experiences that enrich and nourish the lives of millions of people in 22 countries around the world every day. Aramark is recognized among the Most Admired Companies by FORTUNE and the World’s Most Ethical Companies by the Ethisphere Institute. Learn more at www.aramark.com or connect with us on Facebook and Twitter.
The Marketing and Guest Services Coordinator will support Aramark at Bloomsburg University. This position will partner in the development, implementation and evaluation of Marketing and Guest Services programs and strategies. Specifically supporting business strategies and projects including but not limited to sales growth, market penetration, customer retention, quality, image, improved profit margins and improved market share. You will also be responsible for supporting operations managers at the account level. The primary responsibility of this position will be to support the Marketing & Guest Services teams by performing a wide variety of complex duties within a very fast-paced, dynamic environment. The ability to work independently and with minimal direction will be critical to success in this role, as will an ability to balance and manage multiple priorities happening at the same time. Qualified candidates will demonstrate an ability to build performance-based relationships with others, and exercise a high degree of discretion and judgment when interfacing with key stakeholders throughout the organization. Main areas of focus for this position include: 1. Marketing Research/Data collection Focus groups, surveying, campus mapping, trend development, Gen Y/Z research, competitive pricing analysis, etc. 2. Strategic Planning/Innovation/Creativity Development of new strategies and tactics for promoting existing or new locations, etc. to enhance sales and customer satisfaction Development of strategies to ensure managers have access to customized templates to create consistent campus wide signage and ensure they have appropriate menu signage in place each day 3. Sales Development and execution of annual meal plan campaigns, including oral and written presentations, to various target groups (e.g. on-campus residents, commuters, faculty & staff, etc.) 4. Training & Onboarding Plan, develop and deliver presentations on various topics 5. Marketing Special events, promotions, marketing collateral, media interaction, public relations, etc. o Measure the results of the overall Marketing & Guest Services programs and gain customer feedback 6. Engagement & Recognition Assist with engagement corrective action follow through and managing and developing recognition programs 7. Relationship building Interaction with clients, university department heads, student organizations, community groups, as well as internal Aramark teams and management, etc.
Requirements: • A BS degree (Business or Marketing is highly preferred) • Must have experience in sales (e.g.; retail) and/or marketing • A demonstrated ability to be proactive and assertive in identifying and capturing growth opportunities, as well as thinking creatively and strategically • Must have excellent interpersonal skills including presentation, public speaking and client interaction skills • Must be able to efficiently utilize social media and have strong computer skills including MS Office products and Outlook to accomplish work tasks • Utilization of both initiative and judgment in dealing with various matters, including coordinating and maintaining effective and efficient work flows; implementing policies and procedures; establishing and maintaining a collaborative working relationship with key stakeholders • Support the teams with the on-boarding of new team members • Support the development, creation and organization of Marketing & Guest Services related materials and presentations • Handle various written communications for, and on behalf, of the Marketing & Guest Services teams • Perform other administrative duties as required, which may include the support of special projects
The ideal candidate will possess the following qualifications:
• Superior communication and organizational skills • Ability to work independently and exercise tact and judgment when handling confidential matters on a daily basis • Ability to be resilient, composed, and positive in the face of pressure and conflict • Ability to adapt to change in a rapidly shifting environment • Prior experience in customer service with superior customer service skills; must be passionate about delivering quality service and making a difference in the customer experience • Effective oral and written communication skills; must demonstrate a professional and polished demeanor with a positive, upbeat, and friendly personality • Ability to work in a collaborative, team oriented environment; comfortably develop relationships with diverse groups and various levels of financial and operating personnel • Self-motivated and results-oriented; sets goals and strives to meet goals • Ability to prioritize assignments/projects and multi-task within restricted time constraints • Demonstrate a high attention to detail and complete activities with accuracy • Ability to learn quickly and adapt to change in a fast-paced, high performance culture • Must be dependable by demonstrating exceptional habits of attendance and be flexible with their schedule • Ability to facilitate and lead projects • Ability to take analytical approach to problem solving • Strong problem resolution orientation with outstanding communication and customer service skills • Ability to work independently in a fast paced and changing environment